7 ways social recruitment helps you avoid mistakes state capture made

'State capture' has been a hot topic in recent times in South Africa – and in global headlines – because of the critical light it's shone on how much can go wrong when employees put selfish interests ahead of business health. The reputational and financial cost to companies (take Steinhof and Eskom as two such examples), being ultimately irreparably bad for business longevity and trust.

Here are 7 ways social recruitment can help you avoid the reputational and operational mess of state capture:

  1. Social recruitment helps you find the right candidate to fill each vacancy

    One of the shady business practices revealed in corruption reporting was 'nepotism' – giving friends or family members jobs, regardless of competence. This practice often results in poor performance.

    Social recruitment combines the more useful aspects of nepotism – finding someone pre-vetted – with a more transparent, credential-driven hiring process. When trusted staff share your job vacancies via social media with their circles, you get immediate access to a pool of candidates who are likely to have similar skill and training levels.

  2. It adds incentives to find a great fit

    A major issue with state capture was that mutual benefit between friends was placed above business success. There were frequent clashes between those who benefited from bribes and kickbacks, and staffers who just wanted to do their jobs. Corruption put willingness to bow to demands above 'fit'.

    Social recruitment differs in that you can set a reward for the person who helps you find a strong fit.

  3. It simplifies determining applicants' qualifications and credentials

    During state capture investigations, many individuals' qualifications for their roles have emerged as questionable at best (remember the two-day appointment of substitute finance minister Des Van Rooyen?).

    Global Refer's simple recruiting platform gives you a dashboard to manage all applications and CV's submitted, in one place.

  4. Social recruitment reduces cost of hire

    Expensive job listing portals that have high fees to list add unnecessary expense to finding the right candidate. State capture revealed all kinds of extraneous hiring costs, from cash deposit kickbacks to free luggage 'gifts'! With social recruitment, you simply pay the reward you set to the ad sharer who manages to introduce you to the right person.

  5. You get to screen candidates easier

    Social recruitment enables you to screen candidates better, for both the quality of their social connections as well as their values, personalities and other details that need to align to at least some extent with the core values that make up your business ethos.

  6. You grow trust in your brand

    When your business advertises job vacancies in a transparent, inviting manner, social followers and prospective future employees get to see clearly what working for your business could be like, and what company values are. Your social ads can give a healthy window into what drives your business. This degree of transparency (so lacking in a corrupt business) is a key trust-builder.

  7. You reach skilled passive candidates

    A position of power such as a top-brass position at a state-owned enterprise will naturally attract rent-seekers. Passive candidates, who are not actively seeking jobs (and are secure in their current incomes but may be interested in a change) are easy to find using social recruitment. This helps you find qualified, talented individuals who are not merely looking for a paycheck but may be interested in a change of pace, focus or earning bracket.

Discover the power of social recruitment for yourself - create your first social ad in Global Refer now.